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Investment philosophy is a general approach that directs the decisions related to the investing of capital. An investment philosophy embodies a certain style or a set of core principles undertaken by an investor. Choosing an investment philosophy is an important task. An investment philosophy may be indicative of various personal and professional attributes. Thus an investment philosophy of a more aggressive investor may tolerate substantial risk by focusing on high growth stocks, while a conservative investor might instead be interested in stability and long-term rewards. Although each investor may be guided by a unique investment philosophy, there are several well established investment models frequently employed by both institutional and individual investors. These investment philosophy archetypes include fundamental analysis, technical analysis, value investing, growth investing, and contrarian investment philosophy.
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