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Investment Strategy

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An investment strategy is an investment approach taken to effectively allocate funds and assets for the purpose of reaching optimal returns. A given investment strategy can utilize a number of investment instruments. An investment strategy may encompass real estate, stocks, bonds, commodities, as well as cash and currency. When outlining an investment strategy, individual investors may take into account numerous quantitative and qualitative parameters. Thus, depending on an investment vehicle, a sound investment strategy might include measures such as PE ratios, market capitalization, profitability, industry competitiveness, and corporate management. Those who don't consider themselves investment strategy specialists may turn to professionals for help. Financial advisers, portfolio and fund managers, and other investment strategy experts help investors generate ample returns by performing technical analysis, diversification, as well as analyzing such factors as economic growth, interest rates, and inflation.



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